Sr. Manager, Brand Integration, Burger King, US&C
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Restaurant Brands International Inc. is one of the world's largest quick service restaurant companies with over $40 billion in annual system-wide sales and over 30,000 restaurants in more than 120 countries and territories. RBI owns four of the world's most prominent and iconic quick service restaurant brands - TIM HORTONS®, BURGER KING®, POPEYES®, and FIREHOUSE SUBS®. These independently operated brands have been serving their respective guests, franchisees and communities for decades. Through its Restaurant Brands for Good framework, RBI is improving sustainable outcomes related to its food, the planet, and people and communities.
RBI is committed to growing the TIM HORTONS®, BURGER KING®, POPEYES® and FIREHOUSE SUBS® brands by leveraging their respective core values, employee and franchisee relationships, and long track records of community support. Each brand benefits from the global scale and shared best practices that come from ownership by Restaurant Brands International Inc.
Job Overview:
The position is responsible for leading menu board strategy, merchandising creative & execution for all BK US. The position is also responsible for supervising local marketing creative and managing merchandising agency and menu board vendors.
Why this role is important
At RBI, we are a growth company with ambitious goals. We know that we can only make our dream a reality by having the right talent on our side. The Sr Manager, In Restaurant Marketing Communications will oversee marketing creative development & execution across the BK US region.
Responsibilities
- Responsible for executing national merchandising in support of the national calendar in a timely and accurate manner while leading menu board strategy, food photography, creative, & execution
- Ongoing cross-functional team alignment between Calendar, Brand Management, Analytics, Operations, Digital, & Content
- Responsible for scheduling digital menu boards and ensuring smooth content implementation
- Serves as a point of contact for field marketing teams for merchandising support
- Supports the gift card program and other in restaurant initiatives
Essential Duties
- Manages two direct reports (Local marketing Sr. Analyst and Marketing Communications Manager)
- Cross functional collaboration with Calendar, Brand Management, Analytics, Operations, Digital, & Content
- Manage multiple agencies & vendors to deliver menu board content & other merchandising elements
- Oversees the process of maintaining the digital menu boards
Qualifications
- Bachelor's degree in marketing, business, or related field and/or equivalent experience required
- 4+ years previous experience, 1+ year of people management experience
- Strong communication, attention to detail, organizational and project management skills
- Good time management and critical thinking skills, skilled in solving problems and making decisions
- Ability to quickly build relationships and motivate others
- Agency / Vendor management
Restaurant Brands International and all of its affiliated companies (collectively, RBI) are equal opportunity and affirmative action employers that do not discriminate on the basis of race, national origin, religion, age, color, sex, sexual orientation, gender identity, disability, or veteran status, or any other characteristic protected by local, state, provincial or federal laws, rules, or regulations. RBI's policy applies to all terms and conditions of employment. Accommodation is available for applicants with disabilities upon request.
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Benefits at all of our global offices are focused on physical, mental and financial wellness. We offer unique and progressive benefits, including a comprehensive global paid parental leave program that supports employees as they expand their families, free telemedicine and mental wellness support.
Restaurant Brands International and all of its affiliated companies (collectively, RBI) are equal opportunity and affirmative action employers that do not discriminate on the basis of race, national origin, religion, age, color, sex, sexual orientation, gender identity, disability, or veteran status, or any other characteristic protected by local, state, provincial or federal laws, rules, or regulations. RBI's policy applies to all terms and conditions of employment. Accommodation is available for applicants with disabilities upon request.